Branded Content

Wakuda

For Wakuda at Marina Bay Sands, we filmed a four-seasons brand campaign in a single day — without closing the restaurant or disrupting a single service.

For Wakuda at Marina Bay Sands, we built a campaign around Japan's four seasons. Wakuda follows Shun: the philosophy of savoring ingredients at their seasonal peak. Our director used seasonal transitions to connect daytime energy with nighttime intimacy, creating a natural framework that honored the restaurant's core values.

This treatment required filming a live restaurant without closing, capturing both atmospheres without disrupting service. We designed a split shoot strategy: a session before opening for Spring and Summer content, and a night session after closing for Autumn and Winter moods.

Through careful coordination and precise planning, we filmed everything across one calendar day while guests dined completely unaware.

The result: a visual library that honors both philosophy and operations.